Sanderson Design Group

SDG · AIM · Consumer Products and Services · mcap £56m · 77.0p

Sanderson designs and sells wallpaper, fabric and paint under brands such as Morris & Co., Sanderson, Harlequin and Zoffany. It also makes wallpaper for third parties and earns royalties by licensing its designs.

Target	Promise	Said	Status
2024
11 Oct 2024	Complete solar panels on Standfast & Barracks factory roof within 12 months	11 Oct 2023	… In progress
	“we also expect to complete the previously announced installation of solar panel on a replacement roof at our Standfast & Barracks factory over the next 12 months.” Result Not yet due.
31 Dec 2024	Launch Morris & Co. online shop in second half of 2024, with made-to-measure service	11 Mar 2024	… In progress
	“The Morris & Co. online shop will be launched in the second half of CY2024” Result Not yet due.
2025
1 May 2025	Launch Highgrove by Sanderson collection on 1 May 2025	3 Apr 2025	… In progress
	“We look forward to the launch and commercial success of this collection” Result Not yet due.
31 May 2025	First Habitat tableware and kitchen products launch in spring 2025	30 Oct 2023	… In progress
	“the first tableware and kitchen products will be launched in the spring of 2025” Result Not yet due.
2026
31 May 2026	Launch Zoffany x Michael S. Smith Indoor Outdoor Fabrics by May 2026	16 Mar 2026	… In progress
	“The fabrics, which will be launched in May 2026, will be available through the Company's global distribution network.” Result Not yet due.
Today · 12 Oct 2026
2027
31 Jan 2027	FY27 trading in line with market expectations	7 Aug 2026	… In progress
	“Overall, the Board expects full-year trading to be in line with market expectations.” Status so far Not yet due.
31 Jan 2027	Commence search for chair's successor by January 2027	12 Oct 2026	… In progress
	“The Board has existing plans in place to commence the search for Dame Dianne's successor in January 2027” Status so far Not yet due.
2029
8 Jun 2029	LTIP awards vest June 2029 on adjusted PBT of £13.2m target and cash flow of £32.4m	26 Jun 2026	… In progress
	“The Awards shall vest on 08 June 2029 subject to each PDMR's continued service with the Company and the extent to which the performance conditions applicable to the Awards are achieved.” Status so far Not yet due.
2030
31 Dec 2030	Achieve net carbon zero by 2030	11 Oct 2023	… In progress
	“the Company to be net carbon zero by 2030” Also stated 24 Apr 2024 Status so far Not yet due.