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Director/PDMR Shareholding

In brief · summary, not quotable

YouGov plc announced that its Chair, Deborah Davis, purchased 9,500 ordinary shares at £2.12 per share on February 10, 2026, on the London Stock Exchange. Following this transaction, Ms. Davis beneficially owns 20,175 shares, representing approximately 0.02% of the company's issued share capital. This director dealing indicates confidence in the company's prospects.

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Following the purchase of shares, Deborah Davis, Chair, is beneficially interested in a total of 20,175 shares in the Company, representing approximately 0.02% of the Company's issued share capital.

YouGov /Research Reality

a)Name:YouGov plc
b)LEI:213800MZGBGCJIPOBB41
a)Description of the financial instrument, type of instrument: Identification code:Ordinary Shares of 0.2p each GB00B1VQ6H25
b)Nature of the transaction:Purchase
c)Price(s) and volume(s):
PriceVolume
£2.129,500
d)Aggregated information: · Aggregated volume: · Price:n/a
e)Date of the transaction:10/02/2026
f)Place of the transaction:London Stock Exchange [XLON]

Cleaned text: letterheads, contacts and legal notices removed. View the original announcement ↗ · Company filings. Not investment advice.

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