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Sale of Ordinary Shares in The Beauty Tech Group

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The Beauty Tech Group PLC announced that CEO Laurence Newman and CTO Andrew Showman have each sold 750,000 ordinary shares, totaling 1,500,000 shares or approximately 1.4% of the company's issued share capital, at a price of 400 pence per share. This marks the first sale of shares by these executives since the company's IPO in October 2025. Following the transaction, Newman will hold approximately 3.9% and Showman approximately 4.1% of the company's shares. The selling shareholders have agreed not to dispose of any further shares for 90 days.

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596/2014 (incorporated into UK law by virtue of the European Union (Withdrawal) Act 2018 as amended by virtue of the Market Abuse (Amendment) (EU Exit) Regulations 2019).

This announcement and the information contained herein is not for publication, release or distribution, directly or indirectly, in or into the United States of America, Australia, Canada, Japan or the Republic of South Africa.

Sale of Ordinary Shares in The Beauty Tech Group plc

(“TBTG” or the "Company")

Laurence Newman, CEO and Andrew Showman, CTO, (together the “Selling Shareholders”) announce that they have each instructed the sale of 750,000 ordinary shares of 10 pence each in the capital of the Company (the “Sale Shares”) (the “Transaction”).

The aggregate number of Sale Shares subject to the Transaction is 1,500,000, which represents approximately 1.4% of the Company’s issued share capital and less than 15% of the individual Selling Shareholders’ respective holding in the Company.

The Transaction represents the first sale of shares for the Selling Shareholders since the Company’s IPO in October 2025 and diversifies their asset base.

Following the Transaction, Laurence Newman will hold 4,293,224 ordinary shares of 10 pence each in the capital of the Company, representing approximately 3.9% of TBTG’s issued share capital and Andrew Showman will hold 4,513,262 ordinary shares of 10 pence each in the capital of the Company, representing approximately 4.1% of TBTG’s issued share capital.

The Board of the Company recognise the timing of the Transaction relative to the reverse accelerated bookbuild buyback (“RABB”) announced on 1 October 2026. Accordingly, the Board concluded that to help ensure equal treatment for shareholders, the Selling Shareholders be given authority to undertake the Transaction at a price which is not more than the RABB. As such the Sale Shares have been priced at 400 pence per share.

The Selling Shareholders have undertaken to the Company and Berenberg not to dispose of any further ordinary shares in TBTG for a period of 90 days following completion of the Transaction.

FTI Consulting Harriet Jackson Amy GoldupT: +44 (0) 20 3727 1000 tbtg@fticonsulting.com
(a)NameLaurence Newman
2Reason for the notification
(a)Position/statusCEO
(b)Initial notification/AmendmentInitial notification
(a)NameThe Beauty Tech Group plc
(b)LEI9845005838FE7756E729
(a)Description of the financial instrument, type of instrument: Identification code:Ordinary shares of £0.10 each ISIN: GB00BTWSXB68
(b)Nature of the transactionDisposal of Ordinary Shares
(c)Price(s) and volume(s)
PriceVolume
£4.00750,000
(d)Aggregated information - Aggregated volume - Pricen/a
(e)Date of the transaction09 October 2026
(f)Place of the transactionLondon Stock Exchange (XLON)
1Details of the person discharging managerial responsibilities/person closely associated
(a)NameAndrew Showman
2Reason for the notification
(a)Position/statusCTO / PDMR
(b)Initial notification/AmendmentInitial notification
(a)NameThe Beauty Tech Group plc
(b)LEI9845005838FE7756E729
(a)Description of the financial instrument, type of instrument: Identification code:Ordinary shares of £0.10 each ISIN: GB00BTWSXB68
(b)Nature of the transactionDisposal of Ordinary Shares
(c)Price(s) and volume(s)
PriceVolume
£4.00750,000
(d)Aggregated information - Aggregated volume - Pricen/a
(e)Date of the transaction09 October 2026
(f)Place of the transactionLondon Stock Exchange (XLON)

Cleaned text: letterheads, contacts and legal notices removed. View the original announcement ↗ · Company filings. Not investment advice.

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