On The Beach Group
OTB · Main Market · Travel and Leisure · mcap £240m · 170.8p
On The Beach sells beach and city package holidays online, bundling flights, hotels and transfers for mainly UK customers. It earns a margin on each booking and has been shifting its focus to its consumer brands and app.
| Target | Promise | Said | Status |
|---|---|---|---|
| 2024 | |||
| FY24 | Reinstate dividend from FY24. | 5 Dec 2023 | ✓ Kept |
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Result
Final FY24 dividend of 2.1p was recommended, an interim dividend followed in FY25, and a 3.0p final for FY25. “the Board has recommended a final dividend of 2.1 pence per share”4 Dec 2024 · 2024 Final Dividend Timetable “the Board has recommended a final dividend of 3.0 pence per share”4 Feb 2026 · 2025 Final Dividend Timetable |
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| FY24 | 3* value market volumes to exceed pre-pandemic levels in FY24. | 5 Dec 2023 | ◐ Partly kept |
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Status so far
No later announcement explicitly confirms this; 3* TTV was up 8% at the January update. “B2C 3* TTV is +8%, B2C 5* TTV is +41% and B2C long haul TTV is +86% versus the equivalent period in FY23.”26 Jan 2024 · AGM Trading Update |
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| FY24 | Deliver FY24 profit in line with market expectations. | 26 Jan 2024 | ✓ Kept |
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Also stated 14 May 2024
Result
FY24 adjusted profit before tax was £31.0m, in line with consensus of £31.0m. 3 Dec 2024 · Final Results |
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| FY24 | Resolve historic Ryanair refunds by year-end. | 14 May 2024 | ✓ Kept |
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Result
The Ryanair partnership was signed and no later disclosure of outstanding refunds appears. “Transformational partnership agreement signed with Ryanair, enhancing operational efficiency and unlocking further strategic growth opportunities.”25 Sep 2024 · 2024 Pre-Close Trading Update |
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| 3 Dec 2024 | Recommend final dividend in line with capital allocation policy. | 25 Sep 2024 | ✓ Kept |
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Result
A 2.1p final dividend was recommended. “the Board has recommended a final dividend of 2.1 pence per share”4 Dec 2024 · 2024 Final Dividend Timetable |
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| Summer 2024 | Summer 24 significantly ahead of Summer 23. | 5 Dec 2023 | ✓ Kept |
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Result
Summer 24 volume growth was 13% and record TTV of £1.2bn was reported. 25 Sep 2024 · 2024 Pre-Close Trading Update |
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| 2025 | |||
| FY25 | Deliver FY25 adjusted PBT in line with consensus (£37.9m, later £38.2m). | 3 Dec 2024 | ✗ Missed · target changed |
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Also stated 25 Feb 2025 · 13 May 2025
Result
September 2025 guided FY25 continuing adjusted PBT to £34.5-35.5m, below consensus. “Board is confident in delivering FY25 profit in line with current consensus expectations (Adjusted PBT £38.2m).”13 May 2025 · Half-year Results “FY25 adjusted PBT on a continuing basis (excluding B2B) is expected to be in the range of £34.5m - £35.5m.”24 Sep 2025 · 2025 Pre-Close Trading Update & £25m Share Buyback |
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| Summer 2025 | Summer 25 significantly ahead of Summer 24. | 25 Feb 2025 | ✓ Kept |
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Result
Summer 25 bookings growth was reported at 12% and FY25 TTV was up 11%. “Summer 25 bookings 12% ahead of last year, significantly ahead of the package holiday market”24 Sep 2025 · 2025 Pre-Close Trading Update & £25m Share Buyback |
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| 2026 | |||
| 31 Mar 2026 | Complete £25m buyback by 31 March 2026. | 24 Sep 2025 | … In progress |
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Result
Not yet due. |
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| FY26 | Deliver FY26 adjusted PBT of £18m-25m. | 12 May 2026 | ✓ Kept |
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Result
September 2026 guided FY26 adjusted PBT to £22-23m, within the range; final results are due 1 December. “FY26 adjusted PBT (”24 Sep 2026 · 2026 Pre-Close Trading Update |
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| H2 FY26 | Launch further AI integrations with additional large language models in H2 FY26. | 12 May 2026 | … In progress |
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Status so far
Not yet due. |
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| Today · 11 Oct 2026 | |||
| 2027 | |||
| FY27 | Deliver FY27 adjusted PBT of £28-35m. | 24 Sep 2026 | … In progress |
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Status so far
Not yet due. |
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| 2029 | |||
| Medium term (by September 2029) | Deliver medium-term ambition of £2.5bn TTV, £100m EBITDA, £85m adjusted PBT and 38.7p EPS. | 3 Dec 2024 | … In progress |
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Status so far
Not yet due. |
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| 30 Sep 2029 | Growth Plan options vest only if adjusted basic EPS reaches 38.7p in any year to September 2029. | 6 Oct 2025 | … In progress |
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Status so far
Not yet due. |
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