First day of dealings in Preferred Shares

The Smarter Web Company today announces that, further to its announcements on 29 September 2026 and 12 October 2026, admission of the 211,112 Preferred Shares (being the 111,112 Preferred Shares issued pursuant to the IPO and the 100,000 Preferred Shares issued into the Preferred Shares ATM Facility) to listing on the non-equity shares and non-voting equity shares category of the Official List maintained by the FCA and to trading on the main market for listed securities of London Stock Exchange plc will take place today at 8.00 a.m. The Preferred Shares will trade under the ticker “MORE” and ISIN GB00C0HJ0D12. The first record date for the weekly Preferred Dividend is Friday 23 October 2026 and the expected timetable for the weekly Preferred Dividends was set out in the Company's announcement of 12 October 2026. The Company expects to announce each weekly Preferred Dividend ahead of the relevant record date.

Ordinary Shares ATM Facility and Preferred Shares ATM Facility

As set out in the Prospectus, on Admission, 100,000 Preferred Shares will be issued into the Preferred Shares ATM Facility and held by Tennyson Capital.

The Preferred Shares ATM Facility provides for the orderly sale of these shares into the market by Tennyson Capital through its broker over a period of up to 12 months, with the option to extend this period by a further three months. Tennyson Capital will use its reasonable endeavours to sell the Preferred Shares issued into the Preferred Shares ATM Facility through its broker, with sales to be undertaken at prevailing market prices and with Tennyson Capital retaining discretion over the timing and price of individual transactions. Tennyson Capital has waived its right to receive dividends on those Preferred Shares until they are sold to investors through the Preferred Shares ATM Facility.

The Company also has an existing at-the-market facility for its Ordinary Shares under the subscription agreement announced on 24 December 2025 (the “Ordinary Shares ATM Facility”), under which Tennyson Capital may sell Ordinary Shares into the market through its broker. Where sales of Ordinary Shares have occurred and have been notified to the Company, this has previously been reported by the Company through weekly announcements on Mondays.

To provide investors with a consistent overview of activity across both facilities, the Company will consolidate its reporting into a single weekly announcement schedule, commencing Thursday, 22 October 2026. This will replace the previous Monday updates.

Under this revised schedule, the Company will announce each Thursday any sales of Preferred Shares or Ordinary Shares under the respective ATM facilities notified to it by Tennyson Capital or Shard (as applicable) since the Company's previous announcement of such sales (or, in the case of the first such announcement, since Admission). Announcements will only be made where sales have occurred and have been notified to the Company.

Other

A copy of the Prospectus published by the Company is available for inspection on the Company's website at https://www.smarterwebcompany.co.uk, subject to certain access restrictions, and has been uploaded to the National Storage Mechanism maintained by the FCA and made available for inspection at: https://data.fca.org.uk/#/nsm/nationalstoragemechanism. Approval of the Prospectus by the FCA should not be understood as an endorsement of the Preferred Shares. Potential investors are recommended to read the Prospectus before making an investment decision in order to fully understand the potential risks and rewards associated with a decision to invest in the Preferred Shares.

Capitalised terms used in this announcement shall, unless otherwise defined in this announcement or unless the context provides otherwise, bear the meaning given to those terms in the announcements made by the Company on 29 September 2026 and 12 October 2026.

Information on the Company

The Company owns and operates digital services businesses focused on web design, development and digital marketing. The Company serves more than 500 client websites across a diverse range of sectors and generates a significant and growing proportion of its revenue through long-term client relationships and retained service arrangements.

The Company's strategy combines the operation and acquisition of cash-generative web-services businesses with a Bitcoin treasury policy designed to build long-term Shareholder value (the "Bitcoin Treasury Policy"). The Directors believe that Bitcoin will form a significant part of the future global financial system and have therefore adopted this Bitcoin Treasury Policy under which Bitcoin is the Company's primary treasury reserve asset.

The Ordinary Shares are admitted to listing on the equity shares (commercial companies) category of the Official List and to trading on the Main Market of the London Stock Exchange under the ticker SWC and are quoted on the OTCQB Venture Market in the U.S. under the ticker TSWCF. The Ordinary Shares can also be traded on the Frankfurt Stock Exchange under the ticker 3M8.

Follow the Company on X: https://x.com/smarterwebuk

The Smarter Web Company's Legal Entity Identifier (LEI) is 213800VQO9FUG4PZMP73.