New Licensing Agreement

Supreme plc and Tonino Lamborghini announce multi-territory licensing partnership for premium energy drinks launch across the UK, Europe, the Middle East and China

Supreme PLC ("Supreme"), a leading manufacturer, innovator and distributor of fast-moving consumer goods, and Tonino Lamborghini, a globally recognized luxury lifestyle brand, are pleased to announce a new multi-territory licensing partnership for the development, manufacture and distribution of a premium energy drink range across the UK, Europe, the Middle East and China.

The Tonino Lamborghini energy drinks range will be developed by Supreme's innovation and product development teams, manufactured at the Group's Clearly Drinks facility, and distributed through Supreme's established supply chain network.

The initial launch will include six stock keeping units ("SKUs"), offering a variety of flavours designed to appeal to consumers within the premium energy segment. The products are available immediately to trade customers and will be rolled out across Supreme's extensive distribution network, leveraging established relationships across retail, wholesale and international partners.

The partnership reflects Supreme's continued expansion within the beverages category and Tonino Lamborghini's strategic growth in premium lifestyle-driven consumer markets.

Sandy Chadha, CEO of Supreme PLC, commented:

"We are delighted to welcome another iconic brand into our energy drinks offering. Working with Tonino Lamborghini, we will be able to leverage premium brand licensing into our proven product development, manufacturing and supply chain capabilities, further demonstrating our ability to identify and execute high-quality partnerships.

As we continue to build momentum across the Group, we are broadening our reach in beverages while continuing to invest in further production capacity. Alongside a more balanced and far-reaching distribution footprint, this positions us well to capture future opportunities and deliver consistent growth."

Tonino Lamborghini, founder and President of Tonino Lamborghini S.p.A. added:

"The partnership with Supreme represents an exciting step in bringing the spirit of our brand into a dynamic and fast-growing category, combining Italian lifestyle, design and attitude with Supreme's strong expertise in product development, manufacturing and international distribution. Together, we look forward to building a premium energy drink range that resonates with consumers across the UK, Europe, the Middle East and China."

About Tonino Lamborghini

Since 1981, Tonino Lamborghini brand has stood out for innovative design and exclusive luxury. With a product range spanning watches, eyewear, fashion accessories, hospitality, real estate, total living, luxury beverages and electric golf carts, the brand embodies Italian elegance and sophistication.