PZ Cussons
PZC · Main Market · Personal Care, Drug and Grocery Stores · mcap £393m · 95.6p 2 open situations →
- EV
- £443m
- EV / EBIT
- 5.1x
- Net debt
- £25.0m
- FCF yield
- 5.2%
- Revenue
- £541m
- Cash returned
- 3.7%
- Share price 1y
- +24%
- Insiders 12m
- bought £122k
- Next report
- 10 Feb ●
PZ Cussons owns personal care and hygiene brands such as Imperial Leather, Carex, Original Source, Childs Farm and St. Tropez. It sells mainly in the UK, Australia, Nigeria and other African markets.
Timeline · every situation
dots = announcementsOpen · 2
Insider conviction
1 director buying
£41k in 1 buy
- 17 Aug 2026 David Tyler £41k
Turnaround plan with targets
St.Tropez turnaround
Retained; US recovering, UK/Europe still declining
The Board decided in FY26 to retain St.Tropez rather than sell it, and rebuilt the operating model around a US partnership with The Emerson Group. At the 6 Aug 2026 results the brand returned to 6.9% growth in North America, but UK and Europe still declined.
- Decision
- Brand retained in FY26; sale not pursued 6 Aug 2026 ↗
- Partner
- The Emerson Group, US distributor to retail outlets 6 Aug 2026 ↗
- North America
- Growth of 6.9% after two years of double-digit declines 6 Aug 2026 ↗
- UK and Europe
- Revenue declined in FY26; brand overall declined 6 Aug 2026 ↗
- Next steps
- New brand positioning launching this summer; stronger NPD; TikTok Shop UK launch 6 Aug 2026 ↗
Next: UK and Europe return to growth; new brand positioning launches this summer
- 6 Aug 2026 Retained; US recovering, UK/Europe still declining
Closed · 4
Company filings. Not investment advice.