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Mirriad Advertising

MIRI · AIM · Financial Services · mcap £0.4m · 0.0p 3 open situations →

Mirriad uses software to insert virtual brand products and signage into existing TV and streaming content, selling the placements to advertisers through media partners. It earns revenue from partner and agency sales in the US, Europe and the Middle East.

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Open · 3

Delisting / take-private

Cash runway and funding

In administration; investment talks with third party ongoing

Funding failed; administrators were appointed over Mirriad Limited on 29 April 2026 and over Mirriad plc on 14 May 2026. On 30 September 2026 the administrators said they are in talks with a third party on a possible investment, after reviewing a sale of IP or an equity fundraise. If completed, it would repay creditors and end the administration. No terms are given and nothing is guaranteed.

Reason
Key supplier and employee contracts are held by Mirriad plc, not Mirriad Limited 14 May 2026 ↗
Best case
Solvent exit if creditors repaid in full; control returns to the Board 14 May 2026 ↗
Downside
Residual value to creditors, then shareholders if funds permit; company dissolved 14 May 2026 ↗
Share status
Suspended on AIM; stays suspended after exit until FY25 and H1 2026 results are published 30 Sep 2026 ↗
Proposed Investment
Talks with an unnamed third party; terms not disclosed; no guarantee it concludes 30 Sep 2026 ↗
Options reviewed
Possible sale of the Company's intellectual property or an equity fundraise 30 Sep 2026 ↗

Next: Conclude Proposed Investment to repay creditors and exit administration

  1. 30 Sep 2026 In administration; investment talks with third party ongoing
  2. 14 May 2026 Parent company in administration from 14 May 2026
  3. 29 Apr 2026 UK subsidiary in administration
  4. 27 Apr 2026 Funding failed; subsidiaries entering insolvency
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Cash shell / net cash above market value

AIM cash shell status

Suspended; accounts overdue; plc in administration

Shares were suspended on 27 April 2026; the company became an AIM Rule 15 cash shell on 29 April 2026, and the plc entered administration on 14 May 2026. On 30 September 2026 the company confirmed it will miss the AIM deadline for H1 2026 interims, with FY25 accounts also unpublished. Any restoration of trading now depends on a successful investment and publication of both sets of accounts.

Deadline
Re-admission transaction within six months of 29 April 2026 14 May 2026 ↗
Investing company route
AIM Rule 8: raise at least £6 million and publish an admission document
Consequence
Failure leads to suspension under Rule 40, then cancellation after a further six months 14 May 2026 ↗
Share status
Remain suspended on AIM 30 Sep 2026 ↗
Plc status
Placed into administration on 14 May 2026 14 May 2026 ↗
Overdue accounts
FY25 Accounts and H1 2026 Results both unpublished 30 Sep 2026 ↗

Next: Publish FY25 Accounts and H1 2026 Results to seek restoration

  1. 30 Sep 2026 Suspended; accounts overdue; plc in administration
  2. 14 May 2026 Shares suspended; plc in administration
  3. 29 Apr 2026 Cash shell confirmed; shares suspended
  4. 27 Apr 2026 Suspended; becomes cash shell on administrator appointment
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Activist campaign

Omar Ahmad campaign

campaign

On 28 April 2026 shareholder Omar Ahmad (6.18%) requisitioned a general meeting to remove the three directors and appoint three new ones. On 14 May 2026 the Company was placed into administration, and it says it can no longer convene the meeting. The requisition lapses in practice.

Requisitioner
Omar Ahmad, approx. 6.18% of issued ordinary shares, requisition notice 28 April 2026 14 May 2026 ↗
Resolutions
Six: remove the three current directors and appoint three new directors
Timetable
Board must call meeting within 21 days of notice; meeting held within 28 days of the convening notice
Board view
Considering the Notice; recommendation to come in the notice of general meeting; shareholders advised to take no action
Outcome
Company can no longer convene the general meeting following administration on 14 May 2026 14 May 2026 ↗
  1. 28 Apr 2026 campaign
  2. 24 Apr 2026 6.1795%
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Closed · 6

OverhangRathbones Investment Management Ltd selling down holder sold out · 14 May 2025 – 5 Jun 2025 −60% OverhangPeel Hunt LLP selling down holder sold out · 4 Jun 2025 – 4 Jun 2025 −10% OverhangWinterflood Securities Limited selling down holder sold out · 4 Jun 2025 – 4 Jun 2025 −10% OverhangPeel Hunt LLP selling down holder sold out · 29 May 2025 – 2 Jun 2025 −36% OverhangPeel Hunt LLP selling down selling stopped · 8 May 2025 – 8 May 2025 −72% Takeover targetOffer for the company lapsed · 1 May 2025 – 1 May 2025 −97%

Company filings. Not investment advice.

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