Result of General Meeting and TVR
Huddled Group plc announced that all resolutions were passed at its General Meeting, authorizing the issuance of 290,971,715 Ordinary Shares to raise capital for business development. This funding will be invested in Nutricircle to enhance its stock and website, positioning it as a value-focused brand in the Health and Wellness sector, and in Peeko to improve stock and customer acquisition strategies, leveraging its next-day delivery and successful live auction trials. Following admission of the new shares, expected around July 23, 2026, the total number of Ordinary Shares and voting rights will be 811,305,717. Martin Higginson will hold 13.23% of the shares, and the Concert Party will hold 38.51%.
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Huddled Group plc (AIM:HUD), the circular economy e-commerce group, is pleased to confirm that at its General Meeting ("GM") held earlier today, all resolutions were duly passed.
The total number of proxy votes received on each resolution were as follows:
| Resolution | For | % | Against | % |
|---|---|---|---|---|
| 1 | 190,703,471 | 90.5% | 19,977,943 | 9.5% |
| 2 | 190,703,471 | 90.5% | 19,977,943 | 9.5% |
| 3 | 190,050,246 | 90.2% | 20,631,168 | 9.8% |
| 4 | 190,035,246 | 90.2% | 20,646,168 | 9.8% |
At the GM, inter alia, a resolution was passed which granted the authorities to issue the remaining 290,971,715 Ordinary Shares[1] (the "New Ordinary Shares") pursuant to the subscription announced on 2 July 2026.
The funds raised will allow the Company to fulfil the next stage in its journey. As outlined in the RNS released on 30 June 2026, the Company spent the first six months of the year systematically improving the foundations of the business - improving unit economics, establishing next-day delivery as standard, and earning an 'Excellent' Trustpilot rating across a combined total of over 35,000 reviews across Peeko and Nutricircle.
Investment will be made into Nutricircle, improving its stock position as well as enhancing its website. The intention is to make Nutricircle the 'value' brand in the Health and Wellness sector, with a clear focus on three pillars: Nutrition, Nutraceuticals and Nootropics. This, alongside helping consumers shop by 'mission' such as sleep, focus and nutrition will, we believe, help us transition the brand to become the 'go-to' destination for health-conscious consumers looking for value.
On Peeko, we will focus on both improving our stock position as well as our channels to market, in terms of both customer acquisition and retention. Our ability to offer next-day delivery is a clear winner, we now need to use this, alongside our value offering, to attract and retain more customers.
Recent trials in 'live auction' shopping have proven to be very successful, with the brand now operating live auctions across both Whatnot and TikTok seven days a week. The intention is to broaden this out into additional categories over the coming weeks.
Admission and Total Voting Rights
Application has been made for the New Ordinary Shares to be admitted to trading on AIM ("Admission"). Admission is expected to take place on or around 23 July 2026. Upon Admission, the New Ordinary Shares will rank pari passu in all respects with the existing Ordinary Shares.
Following Admission and inclusive of indirect holdings, Martin Higginson, a director of the Company, will hold 13.23% of the Ordinary Shares in the Company.
Certain of the Company's shareholders are deemed to be acting in concert in accordance with The Takeover Code ("the Concert Party"). Following Admission, the Concert Party will hold 38.51% of the Ordinary Shares in the Company.
Following Admission, the total number of Ordinary Shares and voting rights in the Company will be 811,305,717. The Company does not hold any shares in treasury.
The above figure may be used by shareholders in the Company as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the share capital of the Company under the FCA's Disclosure and Transparency Rules.
Martin Higginson, Executive Chairman of Huddled Group plc, commented:
"We believe the additional capital raised will allow us not only to broaden our range of surplus products, it will also allow us to use this stock to entice more customers.
"Nutricircle will undertake a revamp with a clear focus on becoming a destination site for Health & Wellness customers looking for value.
"Peeko will use the improved stock position alongside its recent learnings in live shopping via Whatnot and TikTok to further enhance its shopping experience. It is clear live auction shopping excites customers and creates a sense of urgency. We believe this, combined with next-day delivery, gives us a real USP in the online shopping market."
| a. | Name | Huddled Group plc |
| b. | LEI | 894500TW3TTWSJ7DYP93 |
| a. | Description of the financial instrument, type of instrument Identification code | Ordinary Shares of 0.040108663 pence Identification code (ISIN) for Huddled Group plc ordinary shares: GB00BD5JRP64 |
| b. | Nature of the transaction | Subscription of ordinary shares |
| c. | Price(s) and volume(s) | Price(p) Shares 0.4 27,471,715 |
| d. | Aggregated information Aggregated volume Price | N/A |
| f. | Place of the transaction | London Stock Exchange |
[1] Ordinary shares of 0.040108663 pence each in the Company ("Ordinary Shares")
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