Management Changes

Electric Guitar PLC (LSE: ELEG), the digital marketing and advertising company providing first-party data solutions, announces the appointment of Lauren Kelleher as Group Financial Controller, succeeding Ben Lister who has left the Company for personal reasons. Lauren will assume all Ben's financial reporting duties.

After joining Electric Guitar in 2023, Ben has helped to navigate the Company through a successful fundraise, the reverse takeover of 3radical, and the Company's admission to trading on AIM. Lauren joins the Company as a Chartered Accountant (South Africa) with over twelve years of experience in the tech and media sectors, across both public and private companies, having most recently completed a contract role at WPP's GroupM.

John Regan, CEO of Electric Guitar, commented: "On behalf of the Company, I would like to extend my thanks to Ben for his hard work through the recent transactions, and wish him all the best in his future endeavours. As we pivot to focus our strategic efforts on working with 3radical to be the leading provider of first-party data solutions, I am pleased to welcome Lauren whose skills and experience will be invaluable for our future growth plans."