Director/PDMR Shareholding
The Jolly Foundation, a charity closely associated with AO World plc's CEO John Roberts, sold 1,000,000 ordinary shares at 107p per share on January 26, 2026, for a total value of £1,070,000. Following this transaction, The Jolly Foundation now holds 4,547,115 ordinary shares, representing 0.79% of the company's issued share capital. This sale by a party linked to senior management may be a point of interest for investors.
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On 28 January 2026, the Company received notification that The Jolly Foundation, a registered charity and private company limited by guarantee, of which John Roberts (a director and Chief Executive Officer of the Company) is a trustee, member and director, sold 1,000,000 ordinary shares of 0.25p each in the Company ("Ordinary Shares") at a price of 107p per share on 26 January 2026.
As a result of the transactions, The Jolly Foundation holds 4,547,115 Ordinary Shares, representing 0.79% of the current issued share capital of the Company.
The Notification of Dealing Forms provided in accordance with the requirements of UK MAR in relation to the transactions are set out below:
| 1 | Details of the person discharging managerial responsibilities/person closely associated | |||||
| a) | Name | The Jolly Foundation | ||||
| 2 | Reason for the notification | |||||
| a) | Position/status | The Jolly Foundation is a person closely associated with John Roberts, a PDMR occupying the position of a director of the Company and the Chief Executive Officer | ||||
| b) | Initial notification/Amendment | Initial Notification | ||||
| a) | Name | AO World PLC | ||||
| b) | LEI | 2138005FFOAJIUZY4375 | ||||
| a) | Description of the financial instrument, type of instrument and identification code | Ordinary shares of 0.25p each GB00BJTNFH41 | ||||
| b) | Nature of the transaction | Sale | ||||
| c) | Price(s) and volume(s) |
| ||||
| d) | Aggregated information - Aggregated volume - Price | As above | ||||
| e) | Date of the transaction | 26 January 2026 | ||||
| f) | Place of the transaction | London Stock Exchange |
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