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Brave Bison Group (BBSN): Profit upgrade

This situation live

BBSN Brave Bison Group

£85m · 73.0p · +5% since the first step
100.0p 65.0p Now 73.0p · 23 Oct +5% +19% −6% −14% Jan ’26FebMarAprMayJunJulAugSepOct
8 Jul 2026 · ahead of expectations · -2% on the day · −6% until the next step Net revenue growth of 97% year-on-year, and an increase in Adjusted EBITDA of 87%.
Upgrade / downgrade cycle
Profit upgrade
ahead of expectations · fourth in 12 months
Directionahead of expectations / raised
Reaction on the day+6%
In 12 months5 statements in the same direction
Company's wordsThis has been another period of momentum for Brave Bison, with net revenue nearly doubling and Adjusted PBT up 120%, both ahead of our July trading update. ↗

As of 26 Aug 2026 ↗

Since Oct 2023: 1145 situations of this kind; median share price +0% six months after they opened

Every step · 4
  1. 13 Jan 2026 guidance raised · +2% on the day – Net revenue of not less than £33.5m (FY24: £21.3m), ahead of consensus expectations and growth of 57% year-on-year ↗
  2. 30 Apr 2026 ahead of expectations · +2% on the day – 2025 marks our fifth year as management of Brave Bison and we are pleased to report a fifth year of consecutive growth in net revenue, adjusted EBITDA and... ↗
  3. 8 Jul 2026 ahead of expectations · -2% on the day – Net revenue growth of 97% year-on-year, and an increase in Adjusted EBITDA of 87%. ↗
  4. 26 Aug 2026 ahead of expectations · fourth in 12 months – This has been another period of momentum for Brave Bison, with net revenue nearly doubling and Adjusted PBT up 120%, both ahead of our July trading update. ↗

What is happening

Brave Bison Group: Profit upgrade – ahead of expectations · fourth in 12 months. ['ahead of expectations · fourth in 12 months']

In short
Brave Bison Group said it is trading ahead of expectations on 26 Aug 2026; the shares moved +6% on the day. It is the fourth such statement in 12 months.
Announced
13 Jan 2026 · guidance raised · +2% on the day
Latest
26 Aug 2026 · ahead of expectations · +6% on the day
Briefing

Brave Bison Group in 5 minutes

Brave Bison is a London-listed marketing and technology group. Since 2020 it has grown by acquisition from about £4m to £34m of net revenue. It is now trying to buy System1, an AIM-listed marketing research firm of...

  1. Act 1Rebuilding a listed shell, then buying SocialChain
  2. Act 22025: five deals in nine months
  3. Act 3The System1 bid
Read the briefing →
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Answered from its own announcements and reported figures, every statement linked to its source.

From the company's own announcements. Not investment advice.

Also at Brave Bison Group 2 open
Large acquisition / reverse takeoverContested final offer for System1 – Final offer open; acceptances 8.10%, 35.95% countable Stake building towards controlMichael Anthony Ashcroft towards control – 25.33% (from 24.22%) Activist campaignBrave Bison Group Plc campaign – vote · closed Upgrade / downgrade cycleProfit upgrade – guidance raised · third in 12 months · closed Stake building towards controlMichael Anthony Ashcroft towards control – 25.07% (from 24.68%) · closed Brave Bison Group – company page →

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