Result Of Accelerated Bookbuild & Subscription

With a high level of demand the Bookbuild and Subscription has raised approximately £29.3 million (before expenses), well above the stated minimum of £15 million, through the issue of a total of 16,297,627 new ordinary shares of £0.001 each ("Ordinary Shares") at £1.80 per share ("Offer Price"). The Offer Price was at the closing bid price on Friday 13 June 2025.

• A total of 854,507 new Ordinary Shares will be issued through the Subscription at the Offer Price, raising £1,538,113 (before expenses)
• A total of 15,443,120 new Ordinary Shares will be issued through the Bookbuild at the Offer Price, raising £27,797,616 (before expenses)

It is expected that Admission of the new Ordinary Shares will become effective at 08:00, on or around 19 June 2025. The Bookbuild and Subscription are conditional upon, among other things, Admission becoming effective.

The Bookbuild Ordinary Shares and Subscription Ordinary Shares, when issued, will be fully paid and will rank pari passu in all respects with each other and with the existing Ordinary Shares of the Company, including, without limitation, the right to receive all dividends and other distributions declared, made or paid after the date of issue.

Total Voting Rights

Following Admission, the total number of Ordinary Shares in issue in The Smarter Web Company will be 220,479,093 ordinary shares of £0.001 each. This figure may be used by shareholders as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the FCA's Disclosure Guidance and Transparency Rules.

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The Company's LEI is 213800VQO9FUG4PZMP73.

Appendix

Details of the Placing Agreement and the Placing Shares

Application for admission to trading on Aquis

Placing

The principal terms of the Placing are as follows:

• The timing of the closing of the Placing will be at the discretion of the Brokers.

Conditions of the Placing

• the delivery of placing deliverables to the Brokers;
• the date of Placing Agreement; and
• the closing of the Placing ("Closing Date"),
• the Placing Shares having been allotted, subject only to Admission;
• the obligations of the Brokers not having been terminated under the Placing Agreement;
• Admission having become effective by the Closing Date.

Right to terminate the Placing Agreement

• Peterhouse or Tennyson are of the reasonable opinion (acting in good faith) that:
• in the reasonable opinion of Peterhouse and/or Tennyson (acting in good faith), any:
• outbreak, declaration or escalation of hostilities; or

No Admission Document or Prospectus

Registration and Settlement

Representations, Warranties and Further Terms

• that time shall be of the essence as regards obligations pursuant to this Appendix;