Business Update & Delay in Accounts

Pri0r1ty Intelligence Group PLC (AIM: PR1, OTC: PRIAF), the AI focused business delivering growth solutions to SMEs, provides the following business updates.

Across the last financial year ended 30 September 2025, Pri0r1ty was shaped into a scalable, integrated SaaS technology and consultancy business focused on helping SME clients optimise and monetise their first-party data. These strategic steps, including the acquisition of Halfspace Limited ("Halfspace"), laid the foundations for the growth trajectory the business is now on.

At approximately six months into the current financial year, the Company has contracted revenue for the current full financial year of almost £0.7 million and has over 200 paying users, evidencing real customer traction.

The audit of the Company's financial statements for the year ended 30 September 2025 (the "Accounts") is ongoing and will not be completed by 31 March 2026, being the deadline under Rule 19 of the AIM Rules for Companies for publication.

The delay primarily relates to technical analysis in respect of the two businesses acquired during the financial year (explained below).

The Group's financial statements for the period being audited represent the first consolidated accounts following the reverse takeover of Alteration Earth PLC by Pri0r1ty AI Limited, completed in December 2024, and the subsequent acquisition of Halfspace, which completed in July 2025. The complexity inherent in first-year consolidation, combined with the requirement to apply IFRS 3 (Business Combinations) acquisition accounting to the acquisition, has necessitated a level of technical analysis that has extended beyond the original financial reporting timetable.

In respect of the Halfspace acquisition, the Group commissioned an independent purchase price allocation report in accordance with IFRS 3 to identify and fair value all acquired intangible assets, including customer relationships, brand and capitalised development costs, with a corresponding deferred tax liability recognised under IAS 12.

The Group has also conducted a detailed impairment review of the carrying value of its investments and intangible assets under IAS 36 (Impairment of Assets), including the preparation of a value-in-use discounted cash flow model in accordance with IAS 36.30-57. This assessment has required the Board to make significant judgments regarding forecast cash flows, discount rates, and the identification of the appropriate cash-generating unit, all of which are subject to detailed analysis and review by our independent auditor. Additionally, the valuation methodology underpinning contingent consideration arrangements and the application of IFRS 9 (Financial Instruments) to intercompany balances have required further detailed testing prior to sign-off.

The delay to the publication of the Accounts means that trading in the Company's ordinary shares on AIM will be temporarily suspended with effect from 7.30 a.m. on 1 April 2026, pending publication of the Accounts.

Marcus Yeoman, Non-Executive Chairman, commented:

"While Pri0r1ty is in its relative infancy for a technology-led business, the Board believes the business is in a strong position to expand its user base on the platform as it rolls out AI SaaS solutions to SMEs via an experienced sector specific approach. While a delay to complete technical analysis on acquired businesses for accounting consolidation purposes is frustrating, the growing revenue pipeline demonstrates that the diversified business model is delivering results and we look forward to publishing our Accounts in the coming weeks and to providing further business updates as we progress through the current financial year."

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Nominated Adviser Statement