Issue of Shares, TVR and Director/PDMR Dealing

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Public Policy Holding Company, Inc., the leading government relations, public affairs and strategic communications group, announces that it has issued 1,797,831 new Common Shares of $0.001 each (the "Common Shares"). 328,232 new Common Shares are in relation to the second earn-out payment in respect of the acquisition of KP Public Affairs, further to its announcement of 3 October 2022. Additionally, the company has issued 491,663 new Common Shares of $0.001 each (the "Common Shares") in relation to Restricted Stock Units ("RSUs") previously granted to a broad range of its current employee base, including certain Directors and senior employees ("PDMRs") of the Company, have vested in accordance with the terms of the RSUs (one-third vesting annually). Finally, the Company has granted and issued 977,936 restricted stock shares ("RSs"), which will rank pari passu with its existing Common Shares, under PPHC's 2021 Omnibus Incentive Plan ("Omnibus Plan") that was adopted in connection with the Group's admission to AIM in December 2021.

As set out in the announcement dated 24 May 2023, the Company granted a total of 1,500,000 RSUs under its Omnibus Incentive Plan ("Omnibus Plan") that was adopted in connection with the Group's admission to AIM in December 2021. Of this tranche, 840,000 were granted to PDMRs (including Executive Directors and other senior management). Of the 491,663 vested RSUs, 46,666 are held by PDMRs (including Executive Directors and other senior management).

In total 977,936 RSs have been granted and are effective on 18 June 2025 under the Omnibus Plan. Of this tranche, 258,251 RSs have been granted to PDMRs. The RSs will vest on 1 June 2026 and will be subject to certain acceleration and clawback events tied to continuation of employment and compliance with various employment-related agreements.

Following this issue of shares, the Company's total issued and voting share capital upon admission will consist of 124,532,022 Common Shares. This figure may be used by shareholders as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, securities of the Company.

Details of the person discharging managerial responsibilities/person closely associated

Name:

Zachary Williams

Reason for the notification

Position/Status:

Executive Director

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Common Shares under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	13,333

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Johnson Green

Reason for the notification

Position/Status:

PDMR

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Common Shares under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	33,333

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Stewart Hall

Reason for the notification

Position/Status:

C hief Executive Officer

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Options under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	100,000

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Roel Smits

Reason for the notification

Position/Status:

C hief Financial Officer

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Options under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	23,243

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Jill Kendrick

Reason for the notification

Position/Status:

C hief Operating Officer

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Options under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	44,108

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Neal Strum

Reason for the notification

Position/Status:

C hief Legal Officer

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Options under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	19,459

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Thomas Gensemer

Reason for the notification

Position/Status:

C hief Strategy Officer

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Options under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	16,864

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Ron Starzman

Reason for the notification

Position/Status:

P DMR

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Options under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	14,162

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Paula Thrasher

Reason for the notification

Position/Status:

P DMR

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Options under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	2,702

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Keenan Austin

Reason for the notification

Position/Status:

E xecutive Director

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Options under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	13,389

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

Details of the person discharging managerial responsibilities/person closely associated

Name:

Zachary Williams

Reason for the notification

Position/Status:

Executive Director

Initial notification/Amendment:

Initial notification

Name:

Public Policy Holding Company, Inc.

LEI:

2138008Z7B1IXVVJAZ79

Description of the financial instrument, type of Identification Code

Common shares of $0.001 par value ISIN: US7444301094

Nature of the transaction:

Award of Common Shares under Omnibus Plan scheme

Price(s) and volume(s):

Price	Volume
140.5 pence	24,324

Aggregated information: Aggregated volume Price

N/A single transaction N/A single transaction

Date of the transaction:

18 June 2025

Place of the transaction:

Off market transaction

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