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PDMR shareholding and issue of equity

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Eagle Eye Solutions Group PLC announced that its Chief Financial Officer, Lucy Sharman-Munday, and Company Secretary, James Esson, exercised share options at £0.01 per share and subsequently sold shares at £2.823 per share, partly to cover tax liabilities. Following these transactions, Sharman-Munday's holding increased to 119,459 shares, representing 0.4% of the issued share capital, while Esson now holds no shares. A total of 28,221 new ordinary shares are expected to be admitted to trading on AIM around November 26, 2025, bringing the total number of voting rights to 29,855,389.

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Eagle Eye, a leading SaaS technology company that creates digital connections enabling personalised, real-time marketing, announces that Lucy Sharman-Munday, Chief Financial Officer and James Esson, Company Secretary have exercised options over ordinary shares of 1 pence each ("Ordinary Shares") at a price of £0.01 per share and sold certain Ordinary Shares at a price of £2.823 per Ordinary Share in part in order to meet certain associated tax liabilities with this exercise, as set out below. As a result of these transactions, Lucy Sharman-Munday's holding in the Company increased by 13,068 Ordinary Shares to 119,459 Ordinary Shares, representing 0.4% of the issued share capital of Company.

Director/Senior PersonnelRoleNumber of options in Ordinary Shares subject to exerciseNumber of Ordinary Shares subject to saleTotal number of Ordinary Shares held post sale% of existing issued share capital
Lucy Sharman-MundayCFO25,56812,500119,4590.4%
James EssonCompany Secretary2,6532,65300.0%

An application has been made for the 28,221 new Ordinary Shares to be admitted to trading on AIM ("Admission"). It is expected that Admission will occur on or around 26 November 2025.

Following the issue of the new Ordinary Shares, the total number of Ordinary Shares in issue is 29,983,389, with each share carrying the right to one vote. There are 128,000 shares held in Treasury. The total number of voting rights in the Company is, therefore, 29,855,389.

The above figure of 29,855,389 may be used by shareholders as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company, under the FCA's Disclosure and Transparency Rules.

1Details of the person discharging managerial responsibilities / person closely associated
a)Name1. Lucy Sharman-Munday 2. James Esson
2Reason for the notification
a)Position/status1. Chief Financial Officer 2. Company Secretary
b)Initial notification/AmendmentInitial Notification
a)NameEagle Eye Solutions Group plc
b)LEI2138002S1AIBVVMZ7A21
a)Description of the financial instrument, type of instrument Identification codeOrdinary shares of 1p each GB00BKF1YD83
b)Nature of transaction1a) Exercise of share options over Ordinary Shares 1b) Sale of Ordinary Shares 2a) Exercise of share options over Ordinary Shares 2b) Sale of Ordinary Shares
c)Price(s) and volume(s)Price(s)Volume(s)
1a) £0.01 exercise price per share 1b) £2.823 sale price per share 2a) £0.01 exercise price per share 2b) £2.823 sale price per share1a) 25,568 1b) 12,500 2a) 2,653 2b) 2,653
Aggregated information - Aggregated volume - PriceN/A
e)Date of the transaction1a) 19 November 2025 1b) 20 November 2025 2a) 19 November 2025 2b) 20 November 2025
f)Place of the transaction1a) Outside of a trading venue 1b) AIM, London Stock Exchange 2a) Outside of a trading venue 2b) AIM, London Stock Exchange

Web - www.eagleeye.com

Cleaned text: letterheads, contacts and legal notices removed. View the original announcement ↗ · Company filings. Not investment advice.

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