Director/PDMR Shareholding
In brief · summary, not quotable
On October 27, 2025, Clo Moriarty, Dunelm Group's CEO, exercised 108,436 nil cost options, which were granted on October 1, 2025, under the 2014 Long Term Incentive Plan. Subsequently, Moriarty sold 51,119 ordinary shares at £11.48 per share. Also on October 27, 2025, Karen Witts, the CFO, exercised 17,983 nil cost options granted on October 27, 2022, under the same plan. Witts then sold 8,478 ordinary shares at £11.44 per share to cover tax and national insurance obligations.
Full announcement
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- Clo Moriarty, Chief Executive Officer, exercised 108,436 nil cost options over ordinary shares of one pence each in the Company. These options were granted to her on 1 October 2025 under the terms of the Dunelm Group 2014 Long Term Incentive Plan in connection with buy-out arrangements to compensate her for share awards forfeited upon leaving her former employer. Clo has sold 51,119 ordinary shares at a price of £11.48 per share to fund the tax and national insurance due in connection with this exercise.
- Karen Witts, Chief Financial Officer, exercised 17,983 nil cost options over ordinary shares of one pence each in the Company. These options were granted to her on 27 October 2022 under the terms of the Dunelm Group 2014 Long Term Incentive Plan. Karen has sold 8,478 ordinary shares at a price of £11.44 per share to fund the tax and national insurance due in connection with this exercise.
| a) | Name | Dunelm Group plc |
| b) | LEI | 213800WCOWEI3T5DUV19 |
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of one pence each ISINGB00BICQ739 |
| b) | Nature of the transaction | 1. Exercise of nil cost options under the Long-Term Incentive Plan 2. Sale of shares to fund income tax and national insurance liability on exercise of such award |
| c) | Price(s) and volume(s) | Price(s) Volume(s) Nil Exercise of options: 108,436 £11.48 Shares sold: 51,119 |
| d) | Aggregated information - Aggregated volume - Price | 1. 108,436 2. 51 119 1. Nil 2. £11.48 |
| e) | Date of the transaction | 2025.10.27 |
| f) | Place of the transaction | 1. Outside a trading venue 2. London Stock Exchange (XLON) |
DUNELM GROUP PLC
NOTIFICATION OF TRANSACTIONS OF PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES
| 1 | Details of the person discharging managerial responsibilities / person closely associated | |
| a) | Name | Karen Witts |
| 2 | Reason for the notification | |
| a) | Position/status | Chief Financial Officer |
| b) | Initial notification /Amendment | Initial notification |
| a) | Name | Dunelm Group plc |
| b) | LEI | 213800WCOWEI3T5DUV19 |
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of one pence each ISINGB00BICQ739 |
| b) | Nature of the transaction | 1. Exercise of nil cost options under the Long-Term Incentive Plan 2. Sale of shares to fund income tax and national insurance liability on exercise of such award |
| c) | Price(s) and volume(s) | Price(s) Volume(s) Nil Exercise of options: 17,983 £11.44 Shares sold: 8,478 |
| d) | Aggregated information - Aggregated volume - Price | 1. 17,983 2. 8,478 1. Nil 2. £11.44 |
| e) | Date of the transaction | 2025.10.27 |
| f) | Place of the transaction | 1. Outside a trading venue 2. London Stock Exchange (XLON) |
Cleaned text: letterheads, contacts and legal notices removed. View the original announcement ↗ · Company filings. Not investment advice.