Contract win and further Celebrus ARR growth

Celebrus Technologies plc (AIM: CLBS, "the Group", "Celebrus"), the AIM-listed data solutions provider, is pleased to announce a new Celebrus software contract win.

The win is a three-year deal with a major UK retail financial services institution which will migrate from Adobe to the Celebrus platform hosted in Celebrus Cloud for both the web and their mobile app. Initial use cases include digital analytics, business intelligence, and the personalization of customer experiences across multiple channels and devices.

The deal was closed by our direct sales team and has a total contract value of $2.9 million. It adds Celebrus ARR of $0.8 million in its first year, with further ARR growth for years two and three included in the contract.

This brings the total Celebrus ARR* to $15.5 million, an increase of 14% from the balance at the start of this financial year (31 March 2025: $13.6 million), and brings total Group ARR* to $20.8 million.

The win illustrates the benefits of a direct sales channel and reinforces the Board's confidence in continuing to drive growth in Celebrus ARR, with customers across a wide range of industry sectors and geographies.

*'ARR' (Annual Recurring Revenue, or 'Group ARR') is defined as the amount of revenue contracted at a point in time, derived from Celebrus software, and Celebrus and non-Celebrus managed services, that is expected to recur within the next twelve months. It excludes third-party software license revenue. 'Celebrus ARR' excludes non-Celebrus managed services from the total.