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New Market Expansion Update

In brief · summary, not quotable

India franchise signed with PNM Tech Beverages; SCN begins exports to Brazil and Denmark.

  • India market position Largest global Scotch Whisky market by volume
  • Brazil Ultra-Premium Whisky market size $158m
  • Brazil Scotch whisky share 94%
  • Brazil market growth Sales more than doubled in last five years
Full announcement

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SCN commences exports to Brazil

The Artisanal Spirits Company (AIM: ART), the creator of outstanding, limited-edition whiskies and experiences around the world, and owner of The Scotch Malt Whisky Society ("SMWS"), Single Cask Nation ("SCN"), J.G. Thomson & Artisan Casks is pleased to announce an update regarding new market expansion.

India Franchise

Further to the "Half Year Trading Update" announcement on 17 July 2025 that ASC was progressing plans to launch a new franchise in India, and after a rigorous review of options in the market, the Company is pleased to confirm that the India franchise has now been signed with PNM Tech Beverages. Subject to label registration being completed over the coming months, we expect to dispatch ASC's first shipment of product to India in the coming months.

This demonstrates further progress in support of the Group's international growth strategy, expansion into new markets and builds on SMWS' recent launch in Vietnam earlier this year. It marks another milestone in the Group's strategic expansion in Asia, complementing the more recent 2023 franchise launches in Korea and subsidiary in Taiwan respectively, alongside the longer established China and Japan subsidiaries. India is the largest global Scotch Whisky market by volume1. Whilst entry into the market is expected to deliver marginal returns initially, we believe the long-term opportunity from brand presence and strategy execution, alongside our experienced and well-connected franchise partner, is an important area of future growth for the business as the Indian whisky market further develops.

Additional SCN Markets

In addition, and across the broader Group, Single Cask Nation ("SCN") is successfully expanding into new markets. SCN commenced exports to Brazil for the first time in Q3-25, building on the addition of Denmark in H2-24. Brazil is the world's 15th largest market for Ultra-Premium Whisky and is demonstrating a growing appeal, with sales having more than doubled in the last five years, now representing a $158m2 Ultra-Premium whisky market (of which 94% is Scotch).

  • The Scotch Whisky Association (SWA) Scotch Whisky export data 2024
  • IWSR

Andrew Dane, CEO of Artisanal Spirits Company, commented:

"We are continuing to build the SMWS business for the medium to longer term, growing our global presence with entry into exciting new markets such as India, as well as developing new opportunities for SCN, as we expand our whisky fan club globally. The Indian market, in particular, presents exciting potential for the Group over the medium to longer term and we are delighted to welcome our new franchise partners, PNM Tech Beverages, to the wider SMWS family. We remain confident that the actions we are taking stand us in good stead to continue to deliver future growth."

The Artisanal Spirits Company plc Andrew Dane, Chief Executive Officer Billy McCarter, Chief Financial Officerhttps://artisanal-spirits.com/link/epJD6P
Panmure Liberum Limited (Nominated Adviser and Broker) Dru Danford Edward Thomas John MoreTel: +44 (0) 20 3100 2222
Instinctif Partners (Financial PR) Justine Warren Hannah ScottTel: +44 (0)20 7457 2010/2073

Cleaned text: letterheads, contacts and legal notices removed. View the original announcement ↗ · Company filings. Not investment advice.

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