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Simulator Facility Grand Opening

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Guild Esports PLC (LSE: GILD; OTCQB: GULDF), a global gaming-focused media business, is pleased to announce the official public opening of the Guild Simulator Facility ("the simulator facility"), located in the heart of Guild's state-of-the-art headquarters, the Sky Guild Gaming Centre, in London's Shoreditch.

The simulator facility houses six sim racing rigs provided by Guild's Official Sim Racing Peripherals Partner, Fanatec. In addition to the simulator facility serving as a training facility for Guild's professional esports players, the cutting-edge simulators provide an additional revenue stream to the Company via experiential sim racing packages available for corporates, the wider public and the esports community.

Following the grand opening, Guild announces the launch of the simulator facility membership programme where prospective racers will pay a monthly fee for access to Guild's state-of-the-art setup at the Sky Guild Gaming Centre. This will serve as a revenue stream for the Company and as a scouting opportunity for Guild's professional teams. Included in the membership programme are two monthly sessions. Moreover, the Company will provide members with full telemetric performance data to show users individualised areas for improvement in the esport, this data will serve as a training aid for both aspiring and elite players.

Membership will cost £59.99 each month and interested parties can register their interest in the membership programme at www.guildesports.com/racing.

The facility is showcased in a new television advertising campaign launched by Guild's Official Premier Partner, Sky Broadband. The advert features Guild's co-owner, David Beckham, as well as Guild logos and branding throughout. The advert launched on Saturday 11th November across Sky's channels including Sky Sports and was first broadcast during a Premier League football match between Newcastle FC and A.F.C. Bournemouth, resulting in exposure for the Guild brand amongst Sky audiences.

Jasmine Skee, CEO of Guild Esports, commented: "The Sky Guild Gaming Centre is the new home of sim racing in London. The grand opening of our state-of-the-art facility is an excellent development for the company, not just as it generates revenue but as it provides an opportunity for our professional coaches to spot the esports stars of tomorrow.

"As the Sky Guild Gaming Centre continues its evolution into a premier esports destination, the simulator facility represents an enhancement to our portfolio of services, catering to the gaming community at large and exposing new audiences to the sport owing to our prime London location in a popular area with high footfall."

Cleaned text: letterheads, contacts and legal notices removed. View the original announcement ↗ · Company filings. Not investment advice.

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